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How to make your small business brand promise and deliver on it
I had the privilege of speaking to a great group of Denny’s franchise holders recently and as I was preparing for the event, I reflected on the many times over the years that I had eaten at a Denny’s....
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Never Compromise the Consistency of the Customer Experience
The other night my wife and I went out to dinner. The customer service was quite good and the food was excellent. However, we might hesitate before going back. As we were seated, I noticed one of the...
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WOW Is in the Details
By Shep Hyken I’ve always been concerned with a company that tells me that they want to consistently WOW their customers. Like perfection is not reality, the concept of consistently WOWing customers is...
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